Police Sunglasses becomes new cool for ‘Men In Black: International’ heroes

Police Sunglasses becomes new cool for 'Men In Black: International' heroes

Police, the De Rigo Group’s well-known lifestyle brand, is back in Hollywood appearing in Sony Pictures’ Men in Black™: International.

The Men in Black agents are seen wearing the new style Origins 1 SPL872, created exclusively for the film, among others.

A strictly all-black style made of glossy acetate, with a square shape and the iconic eagle logo of the ’90s on the temples, comes with a customised “Men in Black” case.

The style will be available in Global Travel Retail from April 2019 – and can be seen in the film trailer:

 

 

Says Alessandra Piccin, De Rigo Duty Free & Licensor Boutiques Sales Manager:  “We’re delighted that Police Origins 1 SPL872 will be offered in travel retail. We have some really exciting supporting advertising and merchandising plans for key airports worldwide which we’ll be announcing very soon. It’s a fabulous opportunity to drive awareness of the brand to travellers globally.“

 

The Police ‘Men In Black’ Origins 1 SPL872 style will also feature on the De Rigo stand at TFWA Asia Pacific this year.

 

 

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