Oribe Hair Care is a prestige hair care brand and global beauty authority. However, they are excited to debut its product offerings in Cannes this October. Above all, the collection designed with the most talented hairdressers and the most sophisticated salons. However, represented in more than 40 countries.
Currently, hair care has a very small footprint within the travel retail segment. Therefore, creating a huge opportunity for the brand within the industry. The company’s success in the luxury retail market along with the increased global demand for Oribe Hair Care makes travel retail a natural progression for the brand.
“Oribe Hair Care has a strong presence in North America, Asia, and Europe, and we are always looking to expand our footprint within additional regions,” said Sid Katari, Oribe General Manager. “With our robust product offerings, we plan to curate exclusive on-the-go sets for the well-traveled consumer, from cleansers and stylers to body washes and crèmes. This can include an assortment of full- and travel-size products in customized packaging.”
Oribe currently distributes in high-end salons and spas, premier retailers and apothecaries. Additionally, it is also available in luxury e-commerce sites. The brand will be previewing its unique product collection to the global travel retail segment at the J.W. Marriott in Cannes.