Traveling always work as a therapy, says Ellen Torvi. A woman with magical persona and extremely dedicated towards her work. She loves to travel; the reason she is focused and love working in travel retail. It sparks the most joyous moments in her life.
DutyFreeList interacted with her on the advent of Women’s Day.
Your current role and a short brief.
My name is Ellen Torvi and I am the Director of Operations for Gold Bar Whiskey.
I was introduced to the Duty Free & Travel Retail industry when I joined Gold Bar 3 years ago. TR, one of our highest growth channels, has become a personal favorite to work in.
What sparks passion in you about travel retail, travel and tourism?
I’ve always loved traveling; I was fortunate to have visited over 40 countries by my 25th birthday (I’ve lost count since). I learned to embrace the journey and not just the destination, so when hiccups occur, (travel) retail therapy eases the pain!
Traveling to meet new (or familiar) faces in new (or familiar) places sparks the most joy in my life. The diversity of this global industry and its generosity to causes inspires me.
What is your management style? How do your employees perceive you?
My style is all hands on deck. Creating a culture of commitment means we all take ownership in every step of producing and marketing Gold Bar Whiskey: from ground to glass, liquid to lips. My team describes me as committed to the product, and consumer’s experience.
Who is your women role model?
My most recent carry-on novel was Becoming by Michelle Obama. She’s a powerful advocate for women and girls in the U.S. and around the world and a fabulous role model to me. She’s inspiring, classy and fun.
Advice for young women in your and other industries?
My advice to other young women (and men) is to trust yourself — change, for better or worse, is far less stressful then.
Who would you thank as a mentor in your career?
I thank my mentor, Gold Bar Bottle Company President, Elliott Gillespie. I had worked for him in past roles, then he recruited me to join Gold Bar Whiskey. I’ve learned so much and we’ve had so much fun.
What was the last gift you bought at duty free and gave someone?
Gold Bar Whiskey! Purchased at DFS in SFO en route to Toronto to visit my sister, brother-in-law, and brand-new-baby, Noa.