The third Keqiao-China International Formal Attire Design Competition themed “Rites as Clothes” was held in Zhejiang Province, China.
Jinxiu Zhibei won the gold award by virtue of the clothing collection dyed with Li nationality’s plants. It showcases the beauty of Li brocade in an international competition, brings glory to Hainan, China. Also, enhances the cultural connotation of Hainan’s tourist commodities.
The competition received over 300 entries made by universities, independent designers and companies from various countries. Designers from China, UK, France, South Korea, and Belarus participated in the competition. The clothing collection dyed with Li nationality’s plants and designed by Jinxiu Zhibei won the gold award. According to the introduction, Jinxiu Zhibei’s award-winning work evolved from the Li brocade in Hainan. Moreover, Li nationality has been good at twisting kapok into threads and dyeing clothes with plants since ancient times. They add the symbols of natural things and living and laboring scenarios to Li brocade. Li nationality gave much inspiration to the designers of Jinxiu Zhibei. Furthermore, experts and judges, appreciated its work.
It is one of the Chinese nationalities. Since ancient times, the Li people have lived in Hainan of China. As a living fossil in the textile history of China, Li Brocade is the earliest cotton fabric in China and has a history of 3,000 years. The totem of Li Brocade pattern is very unique. Also, it is known as the “oracle-bone inscription” of the Li nationality. The traditional dyeing and embroidery technique of the Li nationality was among the first batch of national intangible cultural heritage lists in 2006. Besides this, the traditional dyeing and embroidery technique of the Li nationality made into the UNESCO’s “Intangible Cultural Heritage in Need of Urgent Safeguarding” in 2009.
Guo Kai, Chairman of Hainan Jinxiu Zhibei Industry Co., Ltd., introduced that Jinxiu Zhibei, as a professional company. Additionally, it integrates Li Brocade inheritance, development, R&D, protection and production, and committed to finding effective methods to protect and develop Li Brocade. Over the past 10 years, Jinxiu Zhibei has successively built Li Brocade training bases in Wuzhi Mountain, Qiongzhong and Ledong of Hainan.