Chabot’s ‘Coeur’ elegant packaging for XO Armagnac

Chabot’s ‘Coeur’ elegant packaging for XO Armagnac

Chabot ‘Coeur’ gift-boxes are giving a significant boost to the brand’s. They have already strong standout appeal on travel retail shelves. Now appearing on shelf in various locations including Changi, Baiyun airport in Guangzhou, Taoyuan airport in Taiwan. Moreover, will soon be available onboard Korean Air.

About the Coeur

  • They are visually-striking ‘Coeur’ luxury gift boxes.
  • Comes one in silver and one in gold – joining together to form a heart
  • A word which translates to Coeur in French.
  • The related decanters are a premium design for Chabot, matching the gift boxes with silver and gold colouring.

Chabot’s ‘Coeur’ elegant packaging for XO Armagnac

The products come in a 50cl size, containing one of Chabot’s flagship Armagnacs, the 40% ABV XO.

The elegant packaging is topped off by a magnet closure. Additionally, with a message card inside the heart. Moreover, making it the perfect gift for lovers (and lovers of Armagnac).

About the Chabot XO Armagnac

The packaging of the bottle looks outstanding. The liquid inside the gift boxes is the noble Chabot XO Armagnac, which is ageing for up to 30 years. It has a shiny caramel colour, with a nose of almond, plum with a slight sugar canescent. Therefore its taste features a strong and powerful finish. Along with spicy and long-lasting aromas.

The Coeur shape formed by a combination of the two boxes, in silver and gold, gives the product an extra edge on a shelf. Also will be sought after for any premium spirits collection.

“This design innovation is another great example of visually-appealing. Also nature of our signature Armagnac products and our innovative approach. It is definitely contributing to our strong growth in the travel retail channel,” adds Gentzbourger, President of Chabot Armagnac.



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